Audi- Affordable Luxury Cars

Audi has more than 270 dealers around the world to offer their affordable German-engineered luxury cars. The history of this great company is one of the best stories ever told about the automobile, and offers a glimpse of the creation of one of the best German car companies in 1932 from four independent manufacturers. Audi, DKW, Horch and Wanderer joined forces to become known for their dynamic four-ring emblem simply as Audi, a name that is recognized throughout the world and by generations of people who appreciate quality luxury cars.

It all started in 1899 with the establishment of the Horch company, who became a member of the Audi family in 1932. Since that time, Audi has been leading the way in innovation and racing performance for many decades. The first car by Horch was completed in 1901, and had many innovations that created a totally new type of car for those who wanted something different. The small piston that was added created the first impact-free engine, and it featured the first alloy crankcase, which was an achievement than no one realized would make such a difference in the automobile industry.

Audi was established in 1909, after Horch had a dispute with the board of the company that he started. He left the company, and created his own second company, but lost a legal battle over having the same name as his first company. As such, he used the Latin translation of his name, and called the company Audiwerks GmbH, which was put into use in 1910. In 1913, meanwhile the first Wanderer was produced, and became very popular and known as the Puppchen thanks to its debut in the Operetta of the same name.

After 1932, all four brands came together under the Audi name to offer the same thing: innovation, imagination, and a car that would take the world by storm. The company has gone through many changes in its 100+ years of history, and still commits to the same levels of excellence today that were demanded back when the company was started. Throughout the latter half of the 20th century, these cars became more popular than ever, and have brought Audi to the level of performance that it is known for today. Through everything else, Audi has always stayed true to its roots, which is why it is known simply today for its ‘Truth in Engineering’.